Case Study: Pacful
About Pacful Inc.
Pacful Inc., headquartered in Rancho Cordova, Calif., started out as one of many print service providers in a crowded industry. Unlike many other companies, they made the successful transition into a true marketing services provider.
At the heart of Pacful’s vision was creating custom web storefronts for clients — and PTI MarcomCentral® was the tool perfect for the job. With this solution, they could develop customizable storefronts, design templates and also enable:
Variable data printing (VDP).
Mailing list purchasing.
Digital asset management.
With this solution in place, we also added the Pro C901s Graphic Arts+ color production printer, which we felt was the perfect device for handling the increased workload. Built in partnership with Heidelberg, the quality rivals offset printers, but at a fraction of the cost.
To ensure issues didn’t slow down Pacful’s positive momentum, we provided a service contract stipulating a two-hour window for support visits.