Case in point: Campaign management. Many technology partners have moved beyond hardware to offer packages that allow commercial printers to create, launch, track, manage and modify ready-made campaigns – across all channels. These can empower you with a quick, easy, intuitive solution for campaign consistency and effectiveness.
Today,
your campaigns should allow you to pick and choose among individual
offerings or select a single package that includes everything you need
right out of the box. Do you have those options? And are they doing all
you’d hoped? If not, flip open your six-shooter and consider loading up
these silver bullets to help you thrive in today’s new world of campaign
management: