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Case Study: Sir Speedy – Springdale, AR

All digital wide format printing takes provider out of commodity print business

About Sir Speedy, Springdale, AR

Sir Speedy in Springdale, Arkansas began as a father and son franchise venture in 1998. Shortly thereafter, son Patrick took the helm as president and owner, presiding over the day-to-day operations for nearly two decades as the printing industry dramatically transformed. Today, the company is primarily a business-to-business print provider serving clients large and small in a wide variety of industries, including healthcare, banking, higher education, manufacturing, real estate and retail.

"I hadn't thought of Ricoh as a serious contender in the production equipment realm. I was immediately impressed."
Patrick Marbury
Owner
Sir Speedy, Springdale, Arkansas

Challenge

Like many production print providers around for decades, offset printing was the foundation on which Sir Speedy, Springdale, Arkansas was built. Printing letterhead, envelopes and business cards was the norm. But as the printing industry transformed, it began transitioning from slower, commodity-driven offset printing to faster, lower cost and more flexible digital printing systems that could help printers foster long-term relationships with clients. As Sir Speedy planned to become an all-digital shop and upgrade their wide format printing capabilities, they began to explore their options for new equipment.

Solution

As Sir Speedy searched for a partner to upgrade their digital wide format print capabilities, quality and speed were at the top of the company's wish list. But most manufacturers were unable to deliver both. Sir Speedy's management company, Franchise Services, Inc. (FSI), nudged them toward Ricoh and our partnership took off.

For large-format sign printing — which accounted for 30 percent of Sir Speedy's business — we provided our Mimaki JFX200 flatbed printer, which brought the wow-factor: the ability to print at production speeds with high point-of-sale quality.

The JFX200 printer also lowers the company's ink and labor costs by reducing the multi-step processes required with their previous eco-solvent wide-format equipment. It prints on substrates up to two-inches thick and handles a variety of applications, such as backlit displays and signage, posters, interior decor, glass and metal decorative panels.

Result

Our wide format production equipment at Sir Speedy continues to push the envelope and move the business forward. With our partnership for production printing, Sir Speedy has made great strides as an all-digital shop and helps the company deliver what clients want — custom work with a unique look to differentiate themselves from their competitors. As a result, Sir Speedy has built on their reputation for quality, value and customer care in the Springdale area.

"Ricoh has become a valuable strategic partner for us. If I need something, I just call my sales representative and he comes up with a solution. My Ricoh equipment exceeds every expectation I have," said Patrick Marbury, Owner of Sir Speedy, Springdale, Arkansas.

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