Using MarcomCentral® marketing asset management software, print service providers (PSPs) and enterprises can centralize and automate the creation, printing, management and delivery of static, versioned and variable data pieces. The hosted software as a service (SaaS) provides web-to-print (W2P) storefronts for PSPs and a marketing on-demand system for enterprises. Prebuilt integrations for third-party systems simplify connections to web services and data feeds to increase your cross-media marketing opportunities.
MarcomCentral® digital asset management solution simplifies marketing activities because authorized users anywhere in the world can easily access the SaaS platform:
Launch customized storefronts or portals quickly without the hassles of servers, onsite software or resource constraints. MarcomCentral® cloud digital asset management is certified by SecurityMetrics®, so you can use it confidently for all types of content. It also improves productivity by connecting easily with third-party applications, including digital front ends, print MIS systems, CRM and ERP solutions, inventory management software, accounting programs and shipping solutions.
Standard and optional features allow you to make this marketing asset management software your own. The base product accepts multiple input formats, and it provides capabilities such as job ticketing, job tracking, impositioning, payment options, reports and more. Add dynamic form entry, ad-hoc job submission, mail list processing and other features when you're ready. However you implement MarcomCentral®, you can support print and digital marketing through email, web, social media and mobile.
Enable marketers to work on campaigns even more efficiently and cost effectively with optional integrations. They can pull customer data from Salesforce, Salesforce Marketing Cloud, Marketo and Eloqua, for example, and use it within the MarcomCentral® portal, along with these products: