A good partnership begins with the belief in the product and trust that the company will continue to grow. Bringing in a service partner early on facilitates clear communication and understanding of the product and the goals and objectives of the end-users for the robot. Take, for example, NXT Robotics Corp. NXT is making inroads to the private outdoor security robot market, with a focus on parking facilities and large event or construction sites. As NXT Robotics concentrates on their expanding client base, they wanted to assure customers that not only is their robot the right robot for the job, but their company has the right solution and support for their customer's needs.
“We signed a service agreement early on in our trial phase to accelerate the rollout of our Cognitive Robotics Platform to customers," said NXT Robotics Corp. CEO and Co-founder Darin Andersen, “this arrangement allows us to service our customers on a round-the-clock basis while we continue to grow our business."
Having an established partnership with a more extensive service provider gives small robotics startups an edge and offers their clients the assurance the robot will be taken care of in the field once implemented.
Knowledge and Resources
Most robotics companies have the technical expertise to support their products of course, but what they often lack at this stage are the resources to handle the support-side efficiently. Likewise, with an influx of funding, there may be a temptation to fix this by increasing headcount in anticipation of market demand. This need may lead to premature internal scaling, rather than pacing the hiring in response to demand. This is a common pitfall that can lead to costly overhead within a startup company. Outsourcing certain aspects of the implementation and support business at this stage can make sense while allowing the startup's key personnel to continue concentrating on the design, engineering, and marketing of their robot to interested customers.