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Insightful Surveys

Who's demanding green workplaces?

Earth Day is 44 years old and counting. We think the sustainability message is important, so we decided to find out if it's getting through and making a difference. We asked Harris Poll to conduct an online survey of more than 900 U.S. workers between March 18 and March 20, 2014 using its QuickQuery Omnibus platform. Participants weighed in on their green practices and those of employers.

Based on the results, we can say there's been a cultural evolution—being green now is a part of everyday conversations. Employee attitudes and expectations have changed. For example, 44% of employed adults agree with this statement: I would rather be unemployed than work for a company that's knowingly harming the environment. Additional findings include:

  • • 75% would insist upon change if they saw an obvious wasteful practice at work
  • • 59% believe the world will be more sustainable in 2050 than it is today
  • • 68% agree they do more for the Earth at home than at their workplaces
  • • 26% do something green once a day at work

Survey reveals employees are ready to take action

The survey confirms there is momentum related to environmental activism. 67% would "report" their company if it harmed the environment. This is a whole new world of work, isn't it?

The Earth Day message is working: Workers are mindful of the fact that natural resources are scarce, and they're feeling empowered to demand green workplaces. How easy is it to go into "green mode" in your office? Watch this short video.

Spreading the word about sustainability

Harmony with the environment is one of Ricoh's founding principles. Our efforts focus on energy conservation and prevention of global warming, resource conservation and recycling, pollution prevention, and biodiversity conservation. You can read more about what we're doing and see if there are some ideas that make sense for your business. To learn more about Earth Day, visit www.earthday.org

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